Paris LeRoy attended Northwood University, an esteemed business school in Michigan. During her time at Northwood, she earned a Bachelor of Business Administration degree with a concentration in Marketing. While pursuing her degree, Paris was actively involved in several extracurricular activities, most notably Alpha Chi Omega Fraternity. Through this organization, she had the opportunity to volunteer with Shelterhouse—a women’s shelter and resale shop dedicated to supporting survivors of domestic violence. Paris became an alumna of Alpha Chi Omega in 2024 after four years of dedicated service and graduated with her bachelor’s degree in May of that year.

Motivated to deepen her expertise, Paris enrolled in an accelerated MBA program with a focus in Management. She successfully completed her Master of Business Administration in July 2025.

Committed to continuous learning, Paris also pursued various professional certifications to further enhance her marketing skill set. During her undergraduate studies, she developed a strong interest in analyzing the business behaviors of her own generation. This led to the publication of her article, Gen-Z: The Free Thinkers, in her university’s magazine, When Free to Choose. With a clear focus on her passion, Paris combines her academic background, hands-on experience with small businesses, and deep understanding of Gen-Z to help local companies connect meaningfully with the next generation of consumers.